Privacy policy
Unless otherwise stated below, the provision of your personal data is not required by law or contract, nor is it necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide it has no consequences. This only applies if no other information is provided in the following processing operations.
"Personal data" means any information relating to an identified or identifiable natural person.
The processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in ensuring the trouble-free operation of our website and to improve our offer.
Your data may be transferred to third countries outside the European Union for which the EU Commission has issued an adequacy decision.
Contact us
Person responsible
Please contact us if you wish. The person responsible for data processing is ADVINOVA GmbH, Carl-Zeiss-Str. 7, 25451 Quickborn Germany, +49 4106-9679012, mail@balimo.info
Proactive contact of the customer by e-mail
If you contact us by e-mail on your own initiative, we will only collect your personal data (name, e-mail address, message text) to the extent provided by you. The data processing serves to process and respond to your contact request.
If the contact is made for the purpose of implementing pre-contractual measures (e.g. advice in the event of an interest in purchasing, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR.
If contact is made for other reasons, this data processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in processing and responding to your request. In this case, you have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you which is based on Article 6(1)(f) GDPR.
We will only use your e-mail address to process your request. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.
Collection and processing when using the contact form
When you use the contact form, we collect your personal data (name, e-mail address, message text) only to the extent that you provide. The data processing serves the purpose of establishing contact.
If the contact is made for the purpose of implementing pre-contractual measures (e.g. advice in the event of an interest in purchasing, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR.
If contact is made for other reasons, this data processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in processing and responding to your request. In this case, you have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you which is based on Article 6(1)(f) GDPR.
We will only use your e-mail address to process your request. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.
WhatsApp Business
If you contact us via WhatsApp, we use the WhatsApp Business version of WhatsApp Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; "WhatsApp"). If you are located outside the European Economic Area, this service is provided by WhatsApp Inc. (1601 Willow Road, Menlo Park, CA 94025, USA).
The purpose of data processing is to process and respond to your contact request. For this purpose, we collect and process your mobile phone number stored with WhatsApp, your name if provided and other data to the extent provided by you. We use a mobile device for the service, the address book of which only contains data from users who have contacted us via WhatsApp. Personal data will not be passed on to WhatsApp without your prior consent.
Your data will be transmitted by WhatsApp to servers of Meta Platforms Inc. in the USA. The EU Commission has issued an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Meta Platforms Inc. has certified itself in accordance with the TADPF and has therefore undertaken to comply with European data protection principles. If the contact is made for the purpose of implementing pre-contractual measures (e.g. advice on purchase interest, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR.
If contact is made for other reasons, this data processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in providing a quick and easy way to contact you and to answer your request. In this case, you have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you which is based on Article 6(1)(f) GDPR.
We only use your personal data to process your request. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.
You can find more information on terms of use and data protection when using WhatsApp at https://www.whatsapp.com/legal/#terms-of-service and https://www.whatsapp.com/legal/#privacy-policy.
Customer account Orders
Customer account
When you open a customer account, we collect your personal data to the extent specified there. The purpose of data processing is to improve your shopping experience and simplify order processing. The processing is carried out on the basis of Art. 6 para. 1 lit. a GDPR with your consent. You can revoke your consent at any time by notifying us without affecting the legality of the processing carried out on the basis of the consent until revocation. Your customer account will then be deleted.
Your data may be transferred to third countries outside the European Union for which the EU Commission has issued an adequacy decision.
Reviews Advertising
Data collection when writing a comment or an evaluation
When you comment/rate an article or a contribution, we only collect your personal data (name, e-mail address, comment text) to the extent that you provide. The processing serves the purpose of enabling a comment/rating and displaying comments/ratings.
By submitting the comment/review, you consent to the processing of the transmitted data. The processing is carried out on the basis of Art. 6 para. 1 lit. a GDPR with your consent. You can revoke your consent at any time by notifying us without affecting the legality of the processing carried out on the basis of the consent until revocation. Your personal data will then be deleted.
When your comment/rating is published only the name you have entered published.
In addition, when you submit a comment/rating, your IP address is stored for the purpose of preventing misuse of the comment or rating function and to ensure the security of our information technology systems. By submitting the comment/rating, you consent to the processing of the transmitted data. The processing is carried out on the basis of Art. 6 para. 1 lit. a GDPR with your consent. You can revoke your consent at any time by notifying us without affecting the legality of the processing carried out on the basis of the consent until revocation. Your IP address will then be deleted.
Use of the e-mail address for sending newsletters
We use your e-mail address independently of the contract processing exclusively for our own advertising purposes for sending newsletters, provided you have expressly consented to this. The processing is carried out on the basis of Art. 6 para. 1 lit. a GDPR with your consent. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal. You can unsubscribe from the newsletter at any time by using the corresponding link in the newsletter or by notifying us. Your e-mail address will then be removed from the mailing list.
Use of the e-mail address for sending direct advertising
We use your e-mail address, which we have received as part of the sale of a product or service, for the electronic transmission of advertising for our own goods or services that are similar to those that you have already purchased from us, unless you have objected to this use. The provision of the e-mail address is necessary for the conclusion of the contract. Failure to provide it means that no contract can be concluded. The processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in direct advertising. You can object to this use of your e-mail address at any time by notifying us. The contact details for exercising your objection can be found in the legal notice. You can also use the link provided in the advertising e-mail. This will not incur any costs other than the transmission costs according to the basic rates.
Use of Brevo (formerly Sendinblue)
We use the service of Sendinblue GmbH (Köpenicker Straße 126, 10179 Berlin; "Brevo") to send out newsletters as part of order processing.
We pass on the information you provide when registering for the newsletter (e-mail address, first name and surname if applicable) to Brevo. The data processing serves the purpose of sending the newsletter and its statistical evaluation.
In order to evaluate newsletter campaigns, the email newsletters sent contain a 1×1 pixel graphic (tracking pixel) and/or a tracking link. This allows us to determine whether you have opened the newsletter and whether you have clicked on any integrated links. In this context, your personal data such as IP address, browser type and device as well as the time of opening may also be collected. This data can be used to create user profiles under a pseudonym. The data collected will not be used to identify you personally. The data collected is only used for statistical analysis to improve newsletter campaigns.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in a targeted, effective advertising and user-friendly newsletter system. You have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you.
Further information and Brevo's privacy policy can be found at: https://www.brevo.com/de/legal/privacypolicy/.
Use of the mobile phone number for sending SMS advertising
We use your mobile phone number exclusively for our own advertising purposes for sending SMS advertising, irrespective of contract processing, provided you have expressly consented to this.
The processing is carried out on the basis of Art. 6 para. 1 lit. a GDPR with your consent. You can withdraw your consent at any time by notifying us without affecting the lawfulness of processing based on consent before its withdrawal. Your mobile phone number will then be removed from the mailing list.
Your mobile phone number will be passed on to a service provider for sending text messages as part of order processing.
Shipping service provider Merchandise management
Forwarding the e-mail address to shipping companies for information about the shipping status
We will pass on your e-mail address to the transport company as part of the contract processing if you have expressly consented to this during the ordering process. The purpose of this disclosure is to inform you by e-mail about the shipping status. The processing is carried out on the basis of Art. 6 para. 1 lit. a GDPR with your consent. You can withdraw your consent at any time by notifying us or the transport company without affecting the lawfulness of processing based on consent before its withdrawal.
Use of an external merchandise management system
We use a merchandise management system for contract processing as part of order processing. For this purpose, your personal data collected as part of the order will be sent to
Billbee GmbH, Arolser Str. 10, 34477 Twistetal transmitted.
The processing of your personal data serves the purpose of fulfilling the contract concluded with you and is carried out on the basis of Art. 6 para. 1 lit. b GDPR.
Payment service provider
Use of PayPal
We use the PayPal payment service of PayPal (Europe) S.à.r.l. et Cie, S.C.A. (22-24 Boulevard Royal L-2449, Luxembourg; "PayPal") on our website. The purpose of data processing is to be able to offer you payment via the payment service. By selecting and using payment via PayPal, the data required for payment processing will be transmitted to PayPal in order to fulfill the contract with you using the selected payment method. This processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR.
All PayPal transactions are subject to the PayPal privacy policy. This can be found at https://www.paypal.com/de/webapps/mpp/ua/privacy-full
Use of PayPal Express
We use the PayPal Express payment service of PayPal (Europe) S.à.r.l. et Cie, S.C.A. (22-24 Boulevard Royal L-2449, Luxembourg; "PayPal") on our website. The purpose of data processing is to be able to offer you payment via the PayPal Express payment service. To integrate this payment service, it is necessary for PayPal to collect, store and analyze data (e.g. IP address, device type, operating system, browser type, location of your device) when you access the website. Cookies may also be used for this purpose. The cookies enable your browser to be recognized.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in a customer-oriented offer of various payment methods. You have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you.
By selecting and using PayPal Express, the data required for payment processing will be transmitted to PayPal in order to fulfill the contract with you using the selected payment method. This processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR. Further information on data processing when using the PayPal Express payment service can be found in the associated privacy policy at www.paypal.com/de/webapps/mpp/ua/privacy-full?locale.x=de_DE#Updated_PS.
Cookies
Our website uses cookies. Cookies are small text files that are stored in the Internet browser or by the Internet browser on the user's computer system. When a user accesses a website, a cookie may be stored on the user's operating system. This cookie contains a characteristic string of characters that enables the browser to be uniquely identified when the website is called up again.
Microsoft Edge: https://support.microsoft.com/de-de/microsoft-edge/cookies-in-microsoft-edge-lB6schen-63947406-40ac-c3b8-57b9-2a946a29ae09
Use of the Real Cookie Banner from devowl.io
We use the cookie consent tool "Real Cookie Banner" from devowl.io GmbH (Tannet 12, 94539 Grafling, Germany; "devowl.io") on our website.
The tool enables you to give your consent to data processing via the website, in particular the setting of cookies, and to exercise your right to withdraw consent that you have already given. The purpose of data processing is to obtain and document the necessary consent for data processing and thus to comply with legal obligations. Cookies may be used for this purpose. The following information may be collected and transmitted to devowl.io: Date and time of the page view, information about the browser you are using and the device you are using, anonymized IP address, opt-in and opt-out data.
The data processing is carried out to fulfill a legal obligation on the basis of Art. 6 para. 1 lit. c GDPR.
Further information on data processing by devowl.io can be found at https://devowl.io/de/datenschutzerklaerung/.
Advertising tracking analysis
Use of Google Analytics 4
We use the web analysis service Google Analytics from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
The data processing serves the purpose of analyzing this website and its visitors as well as for marketing and advertising purposes. For this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide the website operator with other services relating to website activity and internet usage.
The following information may be collected in the process: IP address, date and time of the page view, click path, information about the browser you are using and the device you are using, pages visited, referrer URL (website from which you accessed our website), location data, purchase activities. Your data may be linked by Google with other data, such as your search history, your personal accounts, your usage data from other devices and all other data that Google has about you.
The IP address will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area.
Google uses technologies such as cookies, web storage in the browser and tracking pixels that enable your use of the website to be analyzed. The use of cookies or comparable technologies takes place with your consent on the basis of § 25 para. 1 sentence 1 TDDDG i.V.m. Art. 6 para. 1 lit. a GDPR.
Your personal data is processed with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.
The information generated about your use of this website is usually transferred to a Google server in the USA and stored there. An adequacy decision of the EU Commission is in place for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself in accordance with the TADPF and has therefore undertaken to comply with European data protection principles. Both Google and US government authorities have access to your data.
Further information on terms of use and data protection can be found at https://policies.google.com/technologies/partner-sites and under https://policies.google.com/privacy?hl=de&gl=de.
Use of WooCommerce Order Attribution Tracking
We use the statistics and analysis function "Order Attribution Tracking" of WooCommerce Ireland Ltd (Grand Canal Dock, 25 Herbert Pl, Dublin, D02 AY86; "WooCommerce") on our website. WooCommerce is a company affiliated with Automattic Inc (60 29th Street #343, San Francisco, CA 94110) and WooCommerce Inc (60 29th Street #343, San Francisco, CA 94110).
The purpose of data processing is to analyze orders in this online store. To this end, we process data that provides us with information about the marketing channel you used to access our online store. With the help of this data, we can optimize our marketing measures and use them in a more targeted manner to acquire new customers. The following data, among others, is collected and processed IP address; browser type; date and time of the page view; referrer URL (website from which you accessed our online store); entry page (first subpage of our online store that you accessed); device type (desktop, tablet or mobile device); the number of subpages of our online store that you accessed before placing your final order. However, this data is only stored when you place an order. Your data is not analyzed over several sessions. This function uses cookies.
The use of cookies or comparable technologies takes place with your consent on the basis of § 25 para. 1 sentence 1 TDDDG i.V.m. Art. 6 para. 1 lit. a GDPR. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.
General information on data protection at WooCommerce can be found at https://automattic.com/privacy/. Specific information on the "Order Attribution Tracking" analysis function and information on the data processed and cookies used in this context can be found at https://woo.com/document/order-attribution-tracking/.
You can deactivate the remarketing function "Custom Audiences" here. For more information on the collection and use of data by Meta, your rights in this regard and ways to protect your privacy, please refer to Meta's privacy policy at https://www.facebook.com/about/privacy/.
We use the online advertising program "Google Ads" on our website and in this context conversion tracking (visit action evaluation). Google Conversion Tracking is an analysis service of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; Google).
When you click on an advertisement placed by Google, a cookie for conversion tracking is stored on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Google and we can recognize that you have clicked on the ad and have been redirected to this page. Each Google Ads customer receives a different cookie. It is therefore not possible for cookies to be tracked via the websites of Ads customers.
The information collected with the help of the conversion cookie is used to create conversion statistics. This tells us the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag. However, we do not receive any information with which users can be personally identified.
Your data may be transmitted to the servers of Google LLC in the USA. An adequacy decision by the EU Commission is in place for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself in accordance with the TADPF and is therefore committed to complying with European data protection principles.
Further information and Google's privacy policy can be found at: https://www.google.de/policies/privacy/
We use the remarketing or "similar target groups" function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
The application serves the purpose of analyzing visitor behavior and visitor interests. Google uses cookies to carry out the analysis of website usage, which forms the basis for the creation of interest-based advertisements. Cookies are used to record visits to the website and anonymized data on the use of the website. No personal data of visitors to the website is stored. If you subsequently visit another website in the Google Display Network, you will be shown advertisements that are highly likely to take into account previously accessed product and information areas.
Your data may be transmitted to servers of Google LLC in the USA. An adequacy decision by the EU Commission is in place for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself in accordance with the TADPF and is therefore committed to complying with European data protection principles.
The use of cookies or comparable technologies takes place with your consent on the basis of § 25 para. 1 sentence 1 TDDDG i.V.m. Art. 6 para. 1 lit. a GDPR. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.
You can find more information about Google Remarketing and the associated privacy policy at: https://www.google.com/privacy/ads/
Plug-ins and miscellaneous
We use the Google Tag Manager of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
This application is used to manage JavaScript tags and HTML tags that are used to implement tracking and analysis tools in particular. Data processing serves the purpose of designing and optimizing our website in line with requirements.
The Google Tag Manager itself neither stores cookies nor does it process personal data. However, it enables the triggering of other tags that can collect and process personal data.
Further information on terms of use and data protection can be found here.
Use of GoogleMaps
We use the function for embedding GoogleMaps maps from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland, "Google") on our website.
This function enables the visual display of geographical information and interactive maps. Google also collects, processes and uses data from website visitors when they access pages in which GoogleMaps maps are integrated.
Your data may also be transferred to the USA. The EU Commission has issued an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself in accordance with the TADPF and is therefore committed to complying with European data protection principles.
The use of cookies or comparable technologies takes place with your consent on the basis of § 25 para. 1 sentence 1 TDDDG i.V.m. Art. 6 para. 1 lit. a GDPR. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.
Further information on the collection and use of data by Google can be found in Google's privacy policy at https://www.google.com/privacypolicy.html. You can also change your settings there in the data protection center so that you can manage and protect your data processed by Google.
Use of YouTube
We use the function for embedding YouTube videos from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "YouTube") on our website.YouTube is a company affiliated with Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google").
The function displays videos stored on YouTube in an iFrame on the website. The "Extended data protection mode" option is activated. This means that YouTube does not store any information about visitors to the website. Only when you watch a video is information about it transmitted to YouTube and stored there. Your data may be transmitted to the USA. There is an adequacy decision by the EU Commission for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). YouTube has certified itself in accordance with the TADPF and is therefore committed to complying with European data protection principles.
The use of cookies or comparable technologies takes place with your consent on the basis of § 25 para. 1 sentence 1 TDDDG i.V.m. Art. 6 para. 1 lit. a GDPR. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.
For more information on the collection and use of data by YouTube and Google, your rights in this regard and ways to protect your privacy, please refer to YouTube's privacy policy at https://www.youtube.com/t/privacy.
Integration of the Händlerbund member logo
The Händlerbund member logo (Händlerbund e.V., Kohlgartenstraße 11 - 13, 04315 Leipzig) is integrated on our website. When you visit our website, the browser used on your device automatically sends information to the Händlerbund e.V. server. This information is temporarily stored in a so-called server log file for 7 days. The following information is collected without any action on your part and stored until it is automatically deleted:
- IP address of the requesting computer,
- Date and time of access,
- Name and URL of the retrieved file,
- Website from which access is made (referrer URL),
- the browser used and, if applicable, the operating system of your computer and the name of your access provider.
Temporary storage of the IP address by the system is necessary to enable delivery of the website. For this purpose, the IP address must remain stored for the duration of the session. It is stored in log files to ensure the functionality of the website. In addition, the data is used to optimize the website and to ensure the security of the information technology systems. This data is not stored together with other personal data. The legal basis for data processing is Art. 6 para. 1 sentence 1 lit. f GDPR.
Data subject rights and storage duration
Duration of storage
After the contract has been fully processed, the data will initially be stored for the duration of the warranty period, then in accordance with statutory retention periods, in particular under tax and commercial law, and then deleted after the period has expired, unless you have consented to further processing and use.
Rights of the data subject
If the legal requirements are met, you have the following rights in accordance with Art. 15 to 20 GDPR: Right to information, to rectification, to erasure, to restriction of processing, to data portability.
You also have the right to object to processing based on Article 6(1)(f) GDPR and to processing for the purposes of direct marketing in accordance with Article 21(1) GDPR.
Right to lodge a complaint with the supervisory authority
In accordance with Art. 77 GDPR, you have the right to lodge a complaint with the supervisory authority if you believe that your personal data is being processed unlawfully.
You can lodge a complaint with the supervisory authority responsible for us, which you can reach using the following contact details:
Independent State Center for Data Protection Schleswig-Holstein
P.O. Box 71 16
24171 Kiel
Phone: +49 431 9881200
Fax: +49 431 9881223
E-mail: mail@datenschutzzentrum.de
Right of objection
If the personal data processing listed here is based on our legitimate interest in accordance with Art. 6 para. 1 lit. f GDPR, you have the right to object to this processing at any time with effect for the future for reasons arising from your particular situation.
After an objection has been made, the processing of the data concerned will be terminated unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or if the processing serves the establishment, exercise or defense of legal claims.
If personal data is processed for direct marketing purposes, you can object to this processing at any time by notifying us. Once you have objected, we will stop processing the data concerned for the purpose of direct marketing.
last update: 22.10.2024